September 25, 2005  More CEU's from ISSA
 

Congratulations to Cardio Kickboxing® instructors Mineyo Shimojo at her new YMCA Nuuanu, Honolulu and to Melodie Munoz now teaching at World Gym in Long Island NY. These two are featured in the new Cardio Kickboxing® video vol. 4 "Lets Burn".   Also Linda Proctor now teaching in Florida and Joyce Cohen at the Spa Fitness Center of Waimalu in Hawaii.

HOT ITEMS
New Power of Cardio Kickboxing® CD "Let's Burn" is now available for the same low price of $15.  It's hotter than spontaneous combustion and will be available at the event if not sooner.

CARDIO KICKBOXING® ELITE
The comprehensive CK Bible.  Boxes of these picture illustrated books by the creator of Cardio Kickboxing® are left over from my recent conference with AFPA.  They retail for $22 at Borders and leading book stores. You can pick up your copy direct from me for $15.  For the serious CK instructor, this is a must for the library collection.

CK BASEBALL STYLE HATS
About fifteen left in stock.  The Cardio Kickboxing® hats come in either Navy blue with gold embroidered letters (CARDIO KICKBOXING®) on front or, black with white lettering.  They are now available at half price ($15) while they last.  A great way to show team spirit and a cool fashion statement.


HOW DO THE MASTERS DO IT?
Everyone knows that the Fitness Kickboxing instructor who has a background in martial arts will have an edge.  Having spent a lifetime of training in the arts, he/she has been exposed to the biomechanics of the techniques and has developed a foundation in the skills required to be proficient in what we do.

Of course, the instructors who have both a background in Martial Arts and in Fitness can combine the best of both worlds.

In 1997 when I first introduced Fitness Kickboxing to Hawaii's military community, the industry sort of regarded martial arts experts as dinosaurs.  The industry was not familiar with the biomechanics of martial arts and therefore declared them contraindicative or unsafe.  They sought to change or modify them based on their on limited knowledge of the arts and they even attacked Tae Bo Master Billy Blanks with what seemed to be a national conspiracy to degrade his program along with all Martial Artists who were not aerobics instructors.

For instance, I was once called into an aerobic directors office between sessions of approximately 100 patrons per day and asked to demonstrate a side kick. I did a side kick so fast and powerful that both the director and manager were startled and astonished at the speed and power of my kick which has been clocked at nearly 100 miles per hour.  But, their reaction was "Oh no!!! we cannot allow you to teach that"?  "It looks painful to the knees" they complained.

It took me forever to explain to them that I had did exactly what they had asked.  I performed a side kick.  I tried to explain to them that the side kick does not lock out at the knee but rather transfers the weight and energy from the rear supporting leg through the hips for power.  I also tried to explain to them that the CK sidekick to music is not quite done in this fashion because one is for self defense and the other is for physical fitness training.

You see, hyperextension of the joints is not allowed in the aerobics industry and this is what they thought that they were seeing.  Actually, if we did a side kick with the knee bent then, it would do us no good at all once me made contact with a target or a bad guy.

MY POINT IS THIS...
In taking my course Cardio Kickboxing passes the martial arts aspects along to you and gives YOU the edge.  You get a better understanding on theory and application as well as the muscles worked so that you are not merely doing aerobic dance with a few kicks and punches thrown in but, are actually teaching and performing REAL martial arts training skills.

I highly recommend all Cardio Kickboxing® instructors consider a background in martial arts training as well.  It will certainly look nice to have martial arts credentials besides your CK credentials.  Some of our legendary instructors and Black Belts have already done this here in Hawaii.  Wanda DeValentino, Mineyo Shimojo, Yvette Shelton, Richena Payan to name a few and of course, yours truly.


Marcus DeValentino, Director